Question: Safety concerns about fragrance materials

In today's market, consumers are increasingly concerned about product safety. The composition of fragrance materials and their impact on health have become important considerations in many consumers’ purchasing decisions. Research data shows that more than 60% of consumers in the U.S. market check the ingredient descriptions on product labels when purchasing aromatherapy products. As health awareness increases, consumers are concerned about traditional fragrance-making materials containing toxic chemicals. The safety of fragrance-making materials cannot be ignored.

Solution: Use safe fragrance materials

To address consumer concerns, companies can use natural and safe fragrance materials. This not only eliminates consumers' health concerns, but also significantly enhances the brand's credibility and market recognition. The latest market research shows that more than 70% of consumers prefer to buy aromatherapy products with "natural ingredients" or "non-toxic and harmless" labels. By using safe fragrance-making materials such as natural plant essential oils and organic materials, we can effectively meet consumer needs and increase the brand's loyal user base.

Data support and outlook

Data shows that the U.S. safety and environmental protection product market is growing at an annual rate of about 10%. This trend provides an important opportunity for brand building. By promoting the use of safe fragrance-making materials, brands can not only consolidate existing markets, but also expand new user groups and increase overall sales and market share.

In general, the use of safe fragrance-making materials can not only effectively deal with the problems existing in the current market, but also help brands stand out in the fierce competition environment. The future development of the brand will be brighter due to its focus on consumer health and safety.