In today's manufacturing industry, environmentally friendly plasticizers have become key additives to improve product flexibility and durability. Unlike traditional plasticizers, environmentally friendly plasticizers are based on natural or green chemical ingredients and avoid negative impacts on the environment and health. First of all, environmentally friendly plasticizers are used in a wide range of applications, from plastics to rubber to the coatings industry. Not only that, but they reduce the release of harmful substances and contribute to more sustainable manufacturing and environmental protection. For example, studies show that using environmentally friendly plasticizers can reduce harmful emissions by 30% to 50%. Secondly, companies can not only benefit from product functionality, but also use environmentally friendly plasticizers to promote the fulfillment of corporate social responsibilities. The use of such products can significantly enhance brand image and enhance market competitiveness. This is undoubtedly an important plus for companies hoping to achieve high scores on ESG scores. The cost-effectiveness of environmentally friendly plasticizers is also worth noting. Although the initial investment may be higher, the use of these products is very cost-effective in the long run due to their durability and reduced hazardous materials disposal costs. Overall, environmentally friendly plasticizers are not just an alternative, but a modern solution with multiple advantages. They not only ensure the high performance of products, but also make a positive contribution to environmental protection and help companies create a more responsible and sustainable brand image. In today's increasingly competitive market, using environmentally friendly plasticizers is undoubtedly a wise choice. It not only conforms to current market trends, but also helps the company win the trust and favor of consumers.